DEVELOPMENT OF MICRO SMALL-MEDIUM BUSINESS IN ASIAN COUNTRIES (INDONESIA, MALAYSIA, PHILIPPINES, AND THAILAND): A COMPARISON IN ACCOUNTING BEHAVIOR

Dewi Anggadini, Sri and Luckyardi, Senny and Lnu, Surtikanti (2023) DEVELOPMENT OF MICRO SMALL-MEDIUM BUSINESS IN ASIAN COUNTRIES (INDONESIA, MALAYSIA, PHILIPPINES, AND THAILAND): A COMPARISON IN ACCOUNTING BEHAVIOR. Journal of Eastern European and Central Asian Research, 10 (3).

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Abstract

This study examines how to support and improve micro, small, and medium enterprises (MSMEs) in ASEAN countries, which have been hit hard by the COVID-19 pandemic. This study employs a qualitative research method, which emphasizes observing and examining the substance and meaning of the phenomena more deeply. The research found that the success of MSMEs in Indonesia depends on factors like the business sector, size, financial management, and digital technology use. Similarly, MSMEs policies in Malaysia, Philippines, Thailand, and Indonesia can help increase state income, but require investment in areas like human resources, finance, and marketing. The study aims to provide insights into the strengths and weaknesses of MSMEs in these countries to help promote their development.

Item Type: Article
Subjects: Jurnal Tercetak
Divisions: Universitas Komputer Indonesia
Depositing User: Muhamad Heru Nuralam
Date Deposited: 10 Jul 2023 01:02
Last Modified: 13 Sep 2023 05:56
URI: http://repository.unikom.ac.id/id/eprint/70280

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