Market orientation and pruduct innovation and the effect on competitive advantage : (survey on angklung craftsmen in Padasuka Bandung)

Suryanto Soegoto, Eddy (2014) Market orientation and pruduct innovation and the effect on competitive advantage : (survey on angklung craftsmen in Padasuka Bandung).

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Official URL: http://elib.unikom.ac.id/gdl.php?mod=browse&op=rea...

Abstract

The conclusion of this research is market orientation and product innovation alltogether affects significanctly either partially as well simultaneously to competitive advantage is SMEs Sentra Bamboo Angklung craftmen makers in Padasuka Bandung.

Item Type: Article
Uncontrolled Keywords: Market orientation, product innovation and competitive advantageq
Subjects: Member > ssoegotoeddy@gmail.com
Divisions: Universitas Komputer Indonesia > Perpustakaan UNIKOM
Depositing User: M.Kom Taryana Suryana
Date Deposited: 16 Nov 2016 08:07
Last Modified: 16 Nov 2016 08:07
URI: https://repository.unikom.ac.id/id/eprint/26651

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