Pengaruh Perilaku Kewirausahaan Dan Motivasi Terhadap Baju Koko Al-Mulk Kawalu Tasikmalaya

Zakaria, Andi (2018) Pengaruh Perilaku Kewirausahaan Dan Motivasi Terhadap Baju Koko Al-Mulk Kawalu Tasikmalaya. Diploma thesis, Universitas Komputer Indonesia.

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Abstract

Tasikmalaya city is known as the centre of embriodery industry that potentially bring a new business actors in the business field. This is certainly a new challenge for other long-standing bussines actors, which is the convection of koko Al-Mulk. As one of the business actors in the field, the presence of new business actors would be an obstacle for the company. So that as the leader, the business owners are required to have good ability in managing the business until motivating the employees. This study aims to determine the effect of entrepreneurship behaviour and motivation on business performance koko AlMulk Tasikmalaya. In this study the sample method used a saturated sampling technique due to the limited population. Data analysis using descriptive and verifikatif analysis until hypothesis testing to know the influence of entrepreneurship behaviour and motivation to business performance koko Al-Mulk Tasikmalaya. Unit of analysis in this study is all employees on the convection koko Al-Mulk as many as 30 people. The result of this study indicate a positive influence between entrepreneurship behaviour and motivation on business performance, meaning that if business performance increases then entrepreneurship behaviour and motivation will increases. This is seen from the results of regression analysis in the equations Y = 3,369 + 0,429*X1 + 0,393*X2 while the amount influence obtained from the analysis of coefficient determination shows that entrepreneurship behaviour and motivation together effect the busssiness performance of 62,40 % and 37,60 % influenced by other variables that do not is in this study.

Item Type: Thesis (Diploma)
Uncontrolled Keywords: Perilaku Kewirausahaan, Motivasi dan Kinerja Usaha
Subjects: S1-Final Project > Fakultas Ekonomi Bisnis > Manajemen > 2017
Divisions: Universitas Komputer Indonesia > Fakultas Ekonomi
Universitas Komputer Indonesia > Fakultas Ekonomi > Manajemen (S1)
Date Deposited: 31 Jan 2019 10:23
Last Modified: 31 Jan 2019 10:23
URI: https://repository.unikom.ac.id/id/eprint/57912

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