Indrawarasti Koesoemawiria, Winnie (2007) STRATEGI DINIKOM PEMERINTAHAN KOTA BANDUNG DALAM MENSOSIALISASIKAN PERDA NO.11 TAHUN 2005 (K3) KEPADA MASYARAKAT KOTA BANDUNG. Diploma thesis, Universitas Komputer Indonesia.
Full text not available from this repository.Abstract
This research is aimed to know how the strategy of Disinkom (Division of information and communication) in Bandung City Government Bureau in socializing Local Regulation Act No. 11, 2005 (K3) to Bandung society. This research analyzed activities, media, message strategy and the obstacles in socializing this Regulation. The methods of this research used descriptive. The population of this research was four staffs of this division. It would be automatically as samples (cencus) in this study. The result of this research showed the activities in socializing this regulation used face to face (seminars, discussions, car advertisement, visiting schools), information (pamflets, stickers, leaflets), interactive dialogues, printouts (Press release, press conference, feedbacks). The media used in this activity print and electronics media. Message strategy used were informative, persuasive and instructive. The obstacles were found such as time management, facilities and lack of understanding from those people. In conclusion, face to face activities are the most important activities. The most important media in this activities is the newspaper. The messages of this activity are informative, persuasive and instructive. The suggestion of this research is that the activities in socializing this act and the imposition of law should be implemented. The media (print and electronics) should not only be focus on one type. The message in this regulation socializing more well planned than before.
| Item Type: | Thesis (Diploma) |
|---|---|
| Subjects: | D3 Tugas Akhir > Public Relations > 2007 |
| Divisions: | Universitas Komputer Indonesia > Perpustakaan UNIKOM |
| Depositing User: | Admin Repository |
| Date Deposited: | 16 Nov 2016 07:48 |
| Last Modified: | 16 Nov 2016 07:48 |
| URI: | http://repository.unikom.ac.id/id/eprint/11458 |
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